WHAT’S THE DEAL WITH POSITIONING?

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Positioning is a multi-stage and long-term cooperation process aimed at improving the position of a selected website in Google or other well-known search engines. It consists of a number of activities which are to lead to the website meeting all expectations and requirements set by the algorithm of a given search engine and thus occupying a high position.

Thanks to this every website, regardless of its current status, may appear very high in the search results under a particular key phrase. This is not a simple and easy task, however, it is worth it for any website that generates any profits, don’t You think? You’re able to use tons of the latest possibilities! Support of the SEO copywriting team? Of course! SEO for Shopify? Why not?! Learn how to position websites!

Influence of positioning on website visibility

We’ve spoken with SEO Cleveland agency about organic traffic, also known as free traffic, that is generated by an Internet user who clicks on a link to our site in Google after entering a selected key phrase. A fresh site without any past in positioning usually lands at the bottom of the listings and rarely generates any organic traffic, while sites that have undergone SEO for Shopify positioning are much higher. Of course, the most popular site will be the one that is ranked first, which, however, usually involves a very large financial outlay and many years of work by an interactive SEO agency like our guest SEO Cleveland agency. In case of particularly popular key phrases it is practically impossible for a new website, because the highest positions are then occupied by the largest corporations, which do not prioritize their budget, and have support of professional SEO copywriting teams. Services like SEO for Shopify also make a big difference, if you can afford them. Your e-commerce market activity will be boosted by factual working and eye-catching layouts, well-prepared site code which will make it working fluently and solutions implemented by professionals who know how the market works, and what influences customers https://www.icea-group.com/seo-copywriting/

There are plenty of actions for positioning

If you are wondering what SEO is, it is necessary to familiarize yourself with the basic activities necessary in the implementation of positioning. There are a lot of them, and all are important for Google’s algorithm, which takes into account even the most detailed aspects when evaluating a site. The first stage of positioning is to conduct an audit, for example You can book it at SEO Cleveland agency. Under this name is a thorough analysis of the entire website in terms of its condition, and the evaluation includes the way it works, source code, user interface and hundreds of other parameters, so you can easily plan further actions.

In the next stages on-site and off-site activities should be carried out, an example of on-site process can be the preparation of adequate content for site by SEO copywriting team. The source code should be thoroughly modified and the whole website should be saturated with previously prepared key phrases. Only if all the guidelines are met, our website will land on one of the first places of the selected key phrase.

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  • Sophia Hansen 11.08.2022

    SEO consists of so many activities that it is difficult to learn how to position websites. So there is no point in throwing yourself into deep water and delving into the secrets of all activities. It’s worth starting with SEO basics. Once you know what positioning involves, start taking action. I recommend conducting an audit before planning any SEO activities. That will tell you what you should focus on in the first place. You should also prepare an accurate SEO strategy that will ensure the effectiveness of positioning. All of this may sound very complicated, but once you understand SEO and get down to business, you’ll be doing it intuitively.