1. How does a self-inflating wheel work?
  2. Take care of your closest area. Why do you need local SEO?
  3. How To Write SEO-Friendly Content For The Modern Internet
  4. Promoting posts on Instagram – how to do it?
  5. TV like a painting on the wall – what is the function?
  6. ABC of online store optimization
  7. How to arrange a functional office?
  8. Mobile app – who to outsource to and what to keep in mind?
  9. Mobile SEO. Where to start?
  10. Excess blue light – facts and myths
  11. How to secure a company’s account on Instagram and Facebook?
  12. Smart ways to save on fuel
  13. Effective home protection – how to choose the right monitoring and alarm system?
  14. What is IoT Connectivity?
  15. What Is Cloud Storage?
  16. How to find the best banking software system for your business
  17. The most interesting monitoring devices for athletes
  18. What medical devices are worth having at home?
  19. Do you have to do every Windows update?
  20. Resolution in a smartphone – what is the best?
  21. Zero Waste in technology – how to give a second life to devices
  22. What can you do to prevent your photos from ending up on the web?
  23. How do you turn on your TV without the remote? We have a way!
  24. Everything You Need to Know About Off Grid Solar Power Systems
  25. How to fight low conversion rates on your website?
  26. WHAT’S THE DEAL WITH POSITIONING?
  27. SEO CONSULTING – WHAT DOES THIS PROCESS CONSIST OF FROM THE TECHNICAL POINT OF VIEW?
  28. What is sonothermogenetics?
  29. Facebook kids – what is the application about?
  30. The revolution is getting closer – the quantum internet is coming
  31. What can be engraved?
  32. Modern ovens – features you didn’t know about
  33. Headphones powered by… solar energy
  34. What does heavy industry produce?
  35. How to protect your computer? top 5 antivirus programs
  36. How to create a home theater?
  37. Game station – a must have for game lovers
  38. What to get the DIYer for Christmas?
  39. Is it worth buying a powerbank?
  40. What does having a knowledge of electronics give you?
  41. Inverter for photovoltaics – what is it responsible for?
  42. Water ionizer – how does it work and what does it do?
  43. Installation of photovoltaics – why is it profitable?
  44. How to control lighting?
  45. What is 3D printing?
  46. What will you need to prepare and display your presentation?
  47. What can you do to keep your home cooler without air conditioning?
  48. Running your air conditioner in the summer after starting your car is a mistake!
  49. Modern technologies worth installing in your home
  50. Could artificial intelligence enable writing with thoughts?
  51. How do hydrogen cars work?
  52. What is Youtube Shorts?
  53. Titanium tires – the future of motoring?
  54. How technology is changing art
  55. The second wave of 3D printing technology
  56. LEDs harmful to eyes?
  57. The weirdest smartphone accessories
  58. Indestructible OLED screen according to Samsung
  59. The use of geolocation in mobile devices
  60. How was the internet created? The history of invention in a nutshell
October 3, 2022
  1. How does a self-inflating wheel work?
  2. Take care of your closest area. Why do you need local SEO?
  3. How To Write SEO-Friendly Content For The Modern Internet
  4. Promoting posts on Instagram – how to do it?
  5. TV like a painting on the wall – what is the function?
  6. ABC of online store optimization
  7. How to arrange a functional office?
  8. Mobile app – who to outsource to and what to keep in mind?
  9. Mobile SEO. Where to start?
  10. Excess blue light – facts and myths
  11. How to secure a company’s account on Instagram and Facebook?
  12. Smart ways to save on fuel
  13. Effective home protection – how to choose the right monitoring and alarm system?
  14. What is IoT Connectivity?
  15. What Is Cloud Storage?
  16. How to find the best banking software system for your business
  17. The most interesting monitoring devices for athletes
  18. What medical devices are worth having at home?
  19. Do you have to do every Windows update?
  20. Resolution in a smartphone – what is the best?
  21. Zero Waste in technology – how to give a second life to devices
  22. What can you do to prevent your photos from ending up on the web?
  23. How do you turn on your TV without the remote? We have a way!
  24. Everything You Need to Know About Off Grid Solar Power Systems
  25. How to fight low conversion rates on your website?
  26. WHAT’S THE DEAL WITH POSITIONING?
  27. SEO CONSULTING – WHAT DOES THIS PROCESS CONSIST OF FROM THE TECHNICAL POINT OF VIEW?
  28. What is sonothermogenetics?
  29. Facebook kids – what is the application about?
  30. The revolution is getting closer – the quantum internet is coming
  31. What can be engraved?
  32. Modern ovens – features you didn’t know about
  33. Headphones powered by… solar energy
  34. What does heavy industry produce?
  35. How to protect your computer? top 5 antivirus programs
  36. How to create a home theater?
  37. Game station – a must have for game lovers
  38. What to get the DIYer for Christmas?
  39. Is it worth buying a powerbank?
  40. What does having a knowledge of electronics give you?
  41. Inverter for photovoltaics – what is it responsible for?
  42. Water ionizer – how does it work and what does it do?
  43. Installation of photovoltaics – why is it profitable?
  44. How to control lighting?
  45. What is 3D printing?
  46. What will you need to prepare and display your presentation?
  47. What can you do to keep your home cooler without air conditioning?
  48. Running your air conditioner in the summer after starting your car is a mistake!
  49. Modern technologies worth installing in your home
  50. Could artificial intelligence enable writing with thoughts?
  51. How do hydrogen cars work?
  52. What is Youtube Shorts?
  53. Titanium tires – the future of motoring?
  54. How technology is changing art
  55. The second wave of 3D printing technology
  56. LEDs harmful to eyes?
  57. The weirdest smartphone accessories
  58. Indestructible OLED screen according to Samsung
  59. The use of geolocation in mobile devices
  60. How was the internet created? The history of invention in a nutshell
How to fight low conversion rates on your website?
You need about 4 min. to read.

Every online business expects high conversion rates irrespective of the niche, size, or user base. Although a low conversion rate is not good for any business. Yet, almost every other business is facing the serious concern of low conversions. There is a possibility that the majority of visitors are coming over the website, but there are hardly any sales. In such cases, achieving more traffic is not enough to cut your deal. Instead of sitting on the palms and hoping for better things, you should be looking forward to increasing conversion rates.

Reasons For Low Conversion Rate & Tips To Deal With Them

Let’s discuss some of the reasons causing low conversions on the online store and tips to resolve the same. 

Wrong Audience Targeting 

Being a business owner, you should be very careful regarding whom your products are being promoted. You won’t make sales if the marketing pitch is going to the wrong people. Hence it is important to research and study your market. An online store has all sorts of tools and resources to market your products.

Unattractive Landing Page 

Website look and feel are responsible for making the first impression in front of the users. Hence you must make the blasting first impression among the users. Create attractive landing pages that can solve the problem and lead your business to increase conversion rates. No user will ever prefer the clumsy design and it can turn them away to some other website with better design. 

Offer Free Shipping 

Are you aware of the fact that the majority of websites can witness a boost in conversions with the means of free shipping? It is a general practice and users are even preferring the store that offers it. 

Be transparent with the free shipping scheme and let users remain aware of all sorts of terms and conditions. In case you’re not able to offer free shipping, make sure to highlight the shipping cost on the checkout page. 

Eliminate Additional Costs

It is one other tip for increasing conversion rates on the online store. You need to curb the maximum possible additional charges like shipping fees, taxes, and other charges. 

Although not all businesses can remove the additional costs. However, you need to try as much as possible from your end. The majority of the online shoppers feel bad to see additional taxes and charges getting added to the checkout page. 

Average Call-to-actions (CTA)

Often you need to push the users towards a successful purchase. Call To Action (CTA) serves the purpose of making clear and convincing results. Keep a keep eye on this factor or else increasing the conversion rate will be a big problem. 

Missing Customer Reviews

While purchasing online products, customers are always on the lookout for feedback and reviews. They need to generate trust with the brand before investing the money. 

The reviews of the previous online customers are what serve to make their minds. Thus, make sure that the online store should not be missing the previous customer reviews. It is one of the ways to keep your customer intact with the business and increase the conversion rate

Difficult Checkout Process

When it comes to shopping for products online, no one would prefer doing it with a clumsy checkout page. Often business owners miss the fact that lengthy and complex checkout processes turn away the shoppers. 

Think from a user’s perspective and ensure to keep short form fields, quick checkout, multiple payment options, and one-tap sign-in to make the checkout process seamless.  One of the ways of improving this aspect is to use plugins (for example, from Octolize) that make the whole process much faster.

Final Words 

Hence, now you have certain important tips and tricks for increasing conversion rates on the online store. Try to apply all of these to your shop and even prefer checking some more aspects. There is no hard and fast rule to find the reason for missing conversions in the online world. 

Implement all these above techniques and witness a surge in the conversion rate. Better shipping experience is one of the prominent factors in boosting the customer shopping journey and experience. To achieve the most flexible and handy shipping process on your online store choose Octalize as your shipping integration partner. 

main photo: unsplash.com/Avel ChuklanovHire

Carson Cooley

0 Comments

Leave a Comment